Advantage Bolsters Business Travel Arm with New Appointment

In a strategic move to enhance its business travel services, the Advantage Travel Partnership has appointed John Simmons as the new Business Development Manager for its Managed Services division. Simmons, who brings over 15 years of experience in the corporate travel sector, joins Advantage from American Express. His appointment is expected to drive growth and innovation within the company’s business travel arm, particularly under the Advantage Managed Services (AMS) model. This article explores the significance of this appointment, the expertise Simmons brings, and the future prospects for Advantage’s business travel division.

John Simmons’ Expertise and Role

John Simmons’ extensive background in the corporate travel industry makes him a valuable addition to the Advantage team. Having worked in various operational roles for companies such as Hogg Robinson, Fleet Street Travel, and Portman Travel, Simmons has a deep understanding of the complexities and demands of business travel. His most recent role at American Express involved managing a portfolio of SME clients on a European and global basis, further honing his skills in client relations and business development.

In his new role at Advantage, Simmons will be responsible for day-to-day business development opportunities and bringing in new business for members operating under the AMS model. This model, which has been in place for 15 years, aims to alleviate the operational burdens of running a travel business, allowing members to focus more on sales and customer service. Simmons’ expertise will be instrumental in delivering best-in-class service and solutions to Advantage’s members and their clients.

Simmons’ appointment comes at a time when the AMS model is experiencing significant growth, with 76 branches collectively generating an annual turnover of £150 million. His role will be crucial in further developing this program and presenting its benefits to prospective members, helping their businesses to grow and thrive in an ever-changing landscape.

Strategic Goals and Innovations

Advantage’s decision to bolster its business travel arm with Simmons’ appointment aligns with its broader strategic goals. The company aims to enhance its global business travel division by offering a comprehensive proposition to the travel management community. This includes a strong commercial proposition and a one-stop-business-hub approach that integrates various services and solutions.

The AMS model has seen significant development with newly adopted technology products over the past year. These innovations are designed to streamline operations, improve efficiency, and enhance the overall customer experience. Simmons’ role will involve leveraging these technological advancements to provide superior service and support to Advantage’s members.

Andy Boorman, Head of Business Development for Global Business Travel at Advantage, emphasized the importance of Simmons’ role in achieving the company’s goals. Boorman highlighted that Simmons will play a key role in growing the AMS membership and delivering top-notch service to members operating under this model. This strategic focus on growth and innovation is expected to position Advantage as a leader in the business travel sector.

Future Prospects for Advantage’s Business Travel Division

The appointment of John Simmons marks a significant step forward for Advantage’s business travel division. With his extensive experience and expertise, Simmons is well-positioned to drive growth and innovation within the AMS model. His focus on developing new business opportunities and supporting existing members will be crucial in navigating the challenges and opportunities in the business travel industry.

Advantage’s commitment to enhancing its business travel services is evident in its strategic initiatives and investments in technology. The company’s proactive approach to addressing the needs of its members and clients positions it for continued success in the competitive business travel market. As the industry evolves, Advantage’s focus on innovation, customer service, and strategic growth will be key to maintaining its leadership position.

In conclusion, John Simmons’ appointment as Business Development Manager for Advantage’s Managed Services division is a strategic move that underscores the company’s commitment to growth and innovation. His extensive experience in the corporate travel sector and his role in driving business development will be instrumental in achieving Advantage’s strategic goals. As the company continues to enhance its business travel services, the future looks promising for Advantage and its members.

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